Issue link: http://deals.uberflip.com/i/1312534
Acquisition Opportunity E-Commerce Retailer of Powersports Equipment, Parts & Accessories West Virginia Asking Price: $850K 2019 Revenue: $7.3MM+ 2019 Gross Profit: $1.9MM+ (26.3%) ▪ Robust Internet Platform: The Company's platform has been continually improved for both functionality and marketing exposure. Digital and social media marketing have been effectively used to increase traffic to the site, with a track record of strong growth in activity, conversions, and sales. ▪ All-Season: Over 80% of the Company's highly-diversified sales are online, which reduces the inherent seasonal volatility found in more traditional brick and mortar dealerships. ▪ Strong Historical Sales Growth: The Company has experienced year-over-year revenue growth for 14 consecutive years. During the historical period, sales grew from approximately $5.1 million in 2017 to over $7.3 million in 2019, reflecting a robust CAGR of 20.5%. ▪ Outstanding Growth Opportunities: The Company's brand and online sales platform are well- established, and still boast current momentum in both customer and revenue growth. The platform could be used to springboard growth in product line, increased internet traffic, and target regions and demographics. Client # 61072A Jerry Yocum Generational Equity Managing Director 614-432-8580 (Tel) 214-764-1362 (Fax) jyocum@generational.com The Company is an internet retailer in the powersports industry, specializing in offroad motorcycle bikes, parts, and accessories. The sales mix in 2019 comprised parts sales on the internet (82% of total revenue), major unit sales (18%), and in-store sales of parts and various offerings provided by the service department (1%). The Company has continually developed its online parts distribution platform over the last 15 years, utilizing the most cutting-edge e-commerce technology. The Company sells to the general public (80% of annual sales), and also through a dealer network (20%). The end user customer profile is either a racing industry participant (estimated 70%) or hobby/enthusiast (30%). The Company's database totals 145,000+, with a rate of repeat business of approximately 80%. It operates from an 8,250-square foot facility, comprising showroom, multi-level warehouse, and office space. The facility sits on 35 acres that includes dirt-bike trails for product testing and customer demos. Operations are currently supported by 20 full-time employees. DISCLAIMER: All information contained in this document has been provided by the subject company to Generational Equity and while believed to be correct has not been verified. Accordingly, Generational Equity makes no representations or warranties as to the accuracy and truthfulness of such information. The recipient hereof acknowledges that Generational Equity shall not be liable for any loss or injury suffered by said recipient in any way connected to the delivery by Generational Equity of this document. At all times Generational Equity and its affiliate network members is an agent for the seller and not for the buyer. Generational Equity's fees are paid by the seller.