GENERATIONAL EQUITY

1M+ Jan 2021

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RAPIDLY GROWING AUDIO-VISUAL COMMERCIAL INTEGRATOR #63266 BUSINESS HIGHLIGHTS In business since 1994, the company is a one-stop, A/V design, integra on specialist and stage-ligh ng provider that coordinates theatrical, audiovisual, broadcast, and show produc on systems with data networks, security systems, electrical infrastructure, and interior finishes. The company brings a dis nc ve set of capabili es to the marketplace, enabling it to address uniquely demanding projects. Its business model emphasizes excep onal client service and flexibility, communica on, and safety on the jobsite. The company handles all sales, design, installa on, and service of audio, video, digital signage, and stage ligh ng and is o en called on to design, fabricate, and refine exis ng systems as well as to design build new systems. As a recognized leader in complete systems integra on, the company works with leaders in digital cinema technology. It serves various commercial market segments, theatre, and educa on and has three major revenue-genera ng divisions that include installa ons, box sales, service and repairs. Ahmad Behja Senior Vice President - M&A E: abehja @genera onal.com D. 203-716-1185 M. 203-945-8919 INVESTMENT BANK OF THE YEAR 2016 - 2017 - 2018 DISCLAIMER: All informa on contained in this document has been provided by the subject company to Genera onal Equity and while believed to be correct has not been verified. Accordingly, Genera onal Equity makes no representa ons or warran es as to the accuracy and truthfulness of such informa on. The recipient hereof acknowledges that Genera onal Equity shall not be liable for any loss or injury suffered by said recipient in any way connected to the delivery by Genera- onal Equity of this document. At all mes Genera onal Equity and its affiliate network members is an agent for the seller and not for the buyer. Genera onal Equity's fees are paid by the seller. INVESTMENT APPEAL REVENUE / EBITDA 2019 Revenue a. Brand Recogni on: The company is recognized for its long‐term presence in the industry. It has a very strong posi on and exper se in regional markets and derives much of its business from consultant-driven specifica on as a preferred vendor as well as new projects with exis ng clients. Word of mouth references have been major contributors to growth and sustainability since school and university A/V departments consult with one another and share which companies do the best work. b. Dealer Installer: The company sells and installs almost all products used in the A/V world. Many vendors in the industry are turning toward distributors, and the company has allied with those distributors to get equipment at favorable terms. They are also the sole distributor for several brands within the East and Northeast regions. c. Geographic Expansion: The company currently is declining invita ons to bid on other geographic markets. With a small satellite office supported by the headquarters in Connec cut to build and ship systems, the company could accept many of these invita ons. Management believes that there is significant growth poten al for service projects within the medical industry, which have historically generated more profit than any other sector. d. Marke ng and Sales Development: The company plans addi onal marke ng to expand its footprint in the following large markets: Corporate, 4G Medical A/V, Stadium and Coliseum, Transporta on Hubs (airports, trains sta ons) and Conven on Centers. Genera onal Equity 125 Park Avenue , 25th Floor New York, NY 10017 T. 212-381-7650 F. 203-738-1100 $660K $1.1M $6.75M $8.00M 2020 Revenue (PROJ) 2020 EBITDA (PROJ) 2019 EBITDA Installa ons 88% Box Sales 11% Maintenance 1% REVENUE SOURCE 2019 KEY ACCOUNTS Customer A (2012) 50% Customer B (2011) 13% Customer C (2018) 8% Customer D (2011) 7% SIGN NDA ► 2019 CUSTOMER MARKETS Educa onal 65% Box Sales 15% Theatre 10% Casino & Gambling 8% Corporate 2% 87% DIVERSIFIED CUSTOMERS 2019 GEO. MARKETS Connec cut 80% New York 12% Massachuse s 8%

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