GENERATIONAL EQUITY

1M+ Jan 2021

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LEADING NORTHEASTERN POOL AND SPA BUILDER #63261 BUSINESS HIGHLIGHTS This high-end, gunite pool and spa design and installa on firm has been serving commercial and residen al clients in the Northeast for almost 50 years. Its full-service offering includes design, construc on, installa on, maintenance, service and renova on for all types of swimming pools and spas. The Company has completed over 10,000 pools and services 700 pools a week, on average. The Company has reinvented the gunite (a form of sprayed concrete) swimming pool building process in its construc on of residen al and commercial pools, as well as decking and hardscapes. It does not subcontract its work and u lizes its highly trained and experienced employees, in-house vehicles and diverse tools and equipment base, to provide fully turnkey services with precision, efficiency and quality. Facili es consist of a 60,000 SFT office and warehouse, a 6,000 SFT showroom and an addi onal 1,500 SFT warehouse. Facili es and resources are not currently at capacity, so future growth will be supported by the current assets and facili es on hand. Ownership is interested and willing to remain with the Company a er a transac on to facilitate an orderly transi on to new ownership and, as appropriate, assist in achieving long-term strategic growth objec ves. Moses Shmueli Managing Director - M&A E. mshmueli@genera onal.com T. 214-717-7494 C. 917-568-5010 INVESTMENT BANK OF THE YEAR 2016 - 2017 - 2018 DISCLAIMER: All informa on contained in this document has been provided by the subject company to Genera onal Equity and while believed to be correct has not been verified. Accordingly, Genera onal Equity makes no representa ons or warran es as to the accuracy and truthfulness of such informa on. The recipient hereof acknowledges that Genera onal Equity shall not be liable for any loss or injury suffered by said recipient in any way connected to the delivery by Genera- onal Equity of this document. At all mes Genera onal Equity and its affiliate network members is an agent for the seller and not for the buyer. Genera onal Equity's fees are paid by the seller. REVENUE / EBITDA 2020 Revenue (PROJ) INVESTMENT APPEAL Superior name, reputa on and leadership posi on. Named the #1 pool builder in its region, the Company enjoys a long-standing reputa on for the quality of its products and services, exper se, dependability, and superior customer support. Cri cal mass. The Company has established itself in the industry with its large presence. This provides with the lowest costs, and a mul -state reach, which helps to decrease risks and exposure related to any one state or region. Cer fied skilled staff / high reten on rate. The Company fosters a workplace where extremely experienced, professional and talented personnel thrive and remain long term. Its low turnover allows the Company to retain the most skilled and experienced personnel in the industry and save on new employee on-boarding and training costs. Sales and margin improvement. Historical sales have grown from $26M in 2017 to $34M in the fiscal year ending December 31, 2019, while EBITDA increased from $829,000 to $1,680,000 over the same period, represen ng a compound annual growth rate of 42.4%. Growth opportuni es. Several opportuni es for the Company to significantly increase revenue and profit have been iden fied. This includes leveraging its proven reputa on to pursue and penetrate new and exis ng markets. In addi on, the Company's shotcrete exper se, workforce and equipment can provide highly valued services outside of the pool industry, including structurally retrofi ng old buildings, dam, bridge and abutment, overhead parking garage repair and various other purposes. Genera onal Equity 125 Park Avenue, 25th FL New York, NY 10017 T. 212-381-7650 $2.1M $1.7M $37M $34M 2019 Revenue 2019 EBITDA 2020 EBITDA (PROJ) SIGN NDA ► TOP 5 CLIENTS BY % REV Client A 5% Client B 4% Client C 3% Client D 2% Client E 2% ACTIVE ACCOUNTS 2019 1,500 REPEAT BUSINESS 2019 60% 2019 CLIENT MARKETS Residen al 60% Commercial 40% 2019 REVENUE MIX

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