Issue link: http://deals.uberflip.com/i/1433150
Midwest Region, US Manufacturer of Premium, High-Powered Binoculars & Related Accessories Doug Smith, Senior Managing Director Tel/Fax: (440) 582-2331 Email: dsmith@genera onal.com www.Genera onal.com I www.DealForce.com 2021 Est. Revenue $2.3MM I 2021 Est. EBITDA $420K+ Highlighted Investment Considera ons • Strong Historical Sales and Earnings Growth: Historical sales grew consistently from over $900,000 in 2018 to nearly $2.1 million in 2020, represen ng a strong CAGR of 48.6%. EBITDA also grew consistently over the same period at a significant CAGR of 147.7%. • Diversified Customer Base: No single customer accounted for more than 3% of revenue during the historical period. The diversified customer base helps ensure that the Company will not be significantly impacted by the loss of a single account. • Streamlined Opera onal Model: Product procurement, manufacturing, customer interface, QC and order fulfillment processes, along with robust website func onality, have all been refined over many years in op- era on. The sales and opera onal pla orm can be used to scale the business significantly. • Trademarks, Patents and Proprietary Products: The Company's name is trademarked, and it currently owns one patent for a tripod leg design. The Company has spent considerable me and investment in developing new applica on systems and edge designs. With patented technology, it will con nue to lead the industry and bring new designs to market, enhancing customer value. For more information, please sign the Confidentiality Agreement DISCLAIMER: All informa on contained in this document has been provided by the subject company to Genera onal Equity and while believed to be correct has not been verified. Accordingly, Genera onal Equity makes no representa ons or warran es as to accuracy and truthfulness of such informa on. The recipient hereof acknowledges that Genera onal Equity shall not be liable for any loss or injury suffered by said recipient in any way connected to the delivery by Genera- onal Equity of this document. At all mes Genera onal Equity and its affiliate network members is an agent for the seller and not for the buyer. Genera onal Equity's fees are paid by the seller. The Company is an industry-leading manufacturer of premium binoculars and related accessories. It is a world leader of high-power binoculars (40x or higher magnifica on), with a complete product line for customer profiles ranging from the amateur hobbyist to the professional/academic. In opera on for over 30 years, the Company sells to markets throughout the US and interna onally. The Company offers a broad array of binocular models, monocular models, and patented, built in-house wood tripods. In 2020, the revenue mix comprised binoculars (70%), binocular mounts (18%), and accessories (12%). It has 10,000+ customers who are individuals (direct to consumer, 95% of historical sales) and government contractors (5%). The Company operates from a 5,000-square foot office/warehouse facility. Client #64630
