GENERATIONAL EQUITY

CentralJan23

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Michigan Marke ng Services Company Commercial Prin ng & Product Photography Focus Joe Hige, Senior M&A Advisor Tel: (248) 982-6400 Fax: (972) 232-1132 Email: jhige@genera onal.com www.Genera onal.com I www.DealForce.com 2021 Est. Revenue $800K I 2021 Est. EBITDA $220K Highlighted Investment Considera ons • Outstanding Growth Opportuni es: There exist several opportuni es for the Company to significantly increase revenue and profit, including leveraging its proven reputa on to pursue and penetrate new and exis ng markets such as the drama c need for product photography, CAD/CGI work, and growing exis ng product lines. These opportuni es are easily a ainable given appropriate investments in human resources. • No Ongoing Capital Investment Requirements: There exists no need for capital expenditures moving forward in order to support con nued opera onal efficiency. For more information, please sign the Confidentiality Agreement DISCLAIMER: All informa on contained in this document has been provided by the subject company to Genera onal Equity and while believed to be correct has not been verified. Accordingly, Genera onal Equity makes no representa ons or warran es as to accuracy and truthfulness of such informa on. The recipient hereof acknowledges that Genera onal Equity shall not be liable for any loss or injury suffered by said recipient in any way connected to the delivery by Genera- onal Equity of this document. At all mes Genera onal Equity and its affiliate network members is an agent for the seller and not for the buyer. Genera onal Equity's fees are paid by the seller. The Company is a marke ng services company specializing in commercial product photography/re- touching (48% of 2020 sales), commercial prin ng (44%), CAD/CGI services (7%), and other services (1%). It holds highly coveted contracts, including a mul -year blanket contract with a Big 3 automo ve company to handle any marke ng-related service, and a mul -year print/design contract with a major University. The Company's digital and electronic services include product photography, 360 spin photography, computer generated imaging (CGI), CAD services, online catalogs, retouching, and an array of digital and database solu ons. It produces brochures, direct mail pieces, newsle ers, booklets, catalogs, posters, forms, envelopes, note pads, labels, tags, and many more marke ng-related items. The Company's revenue during 2020 was derived from automo ve (60% of sales), educa on (15%), and other customer markets (25%). Client #64038

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