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#66220 SIGN NDA ► REVENUE | EBITDA DISCLAIMER: All information contained in this document has been provided by the subject company to Generational Equity and while believed to be correct has not been verified. Accordingly, Generational Equity makes no representations or warranties as to the accuracy and truthfulness of such information. The recipient hereof acknowledges that Generational Equity shall not be liable for any loss or injury suffered by said recipient in any way connected to the delivery by Generational Equity of this document. At all times Generational Equity and its affiliate network members is an agent for the seller and not for the buyer. Generational Equity's fees are paid by the seller. Diane Thomas M&A Advisor Email: dthomas@generational.com Office: (480) 905-9030 Generational Equity, LLC 3400 N. Central Expressway, Ste. 100 Richardson, TX 75080 Fax: 972-392-8564 BUSINESS HIGHLIGHTS Based in Arizona, the Company is a men's underwear online retailer that sells its own brands of European inspired underwear and sportswear plus a unique range of men's lingerie, using a variety of carefully selected luxury and eco-friendly fabrics. The products are only available DTC from the Company's websites, and are not available from third parties. The Company's excellent reputation for quality products and customer service has been built up over 30 years as a family run company, and has established it as the preeminent online designer and retailer of distinctive men's undergarments with a loyal following. Current revenue generation is based on repeat customers, online reputation, and some social media presence. The Company maintains a 70% rate of repeat business from previously engaged customers and offers opportunities to a prospective buyer to increase its customer base by advertising, influencer marketing and selling through other online channels. INVESTMENT BANK OF THE YEAR 2016 - 2017 - 2018 Company COMPANY STATS Over 30 Years of Operation 5 Full-Time Employees 70% Rate of Repeat Business INVESTMENT APPEAL Stable Historical Sales Growth: Historical sales have grown from $1,900,000 in 2021 to $2,000,000 in the fiscal year ending December 31, 2022, representing a compound annual growth rate of 3.0%. Sales have grown consistently year over year in the historical period. Superior Name and Reputation: The Company enjoys a long-standing reputation for quality made and stylish men's underwear coupled with superior online customer support. The Company is well known for its streamlined designs, cutting edge silhouettes, and profound product line. Trademarks and Copyrights: The Company holds both US and UK trademarks for the its brands along with a limited trademark in China. International Reach: Product sales are generated online for both domestic and international customers. Overall, the Company has averaged about 30% of its sales internationally, assisted by using a UK 3PL fulfillment operation supplying the UK and EU. GROWTH OPPORTUNITIES Increase Sales & Marketing Efforts Public Relations and Social Media Influencers Expansion into New Product Two Legacy Brands with Global Reach: Men's European Style Underwear and Sportswear + Men's All-inclusive Lingerie LOCATED IN ARIZONA $2.1M 2024 Revenue (PROJ) $356K 2024 EBITDA (PROJ)