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35‐YEAR OLD INTERIOR DESIGN COMPANY EBITDA of $657k ‐ Northeastern US #65154 BUSINESS HIGHLIGHTS The Company is an interior design and procurement firm that works with a focus on hospitality venues and works with a variety of clients including, senior living facilies, hotels, restaurants, retail, corporate, and more in a design consulng capacity for both renovaon and new build projects. The Company derives revenue from two operang segments, interior design consulng and furnishing procurement/resell: Interior Design Consulng (60% of Revenue in 2023). The Company works collaboravely with clients to combine aesthec and funconality. Early stages of the consulng service include site planning, budget analysis, surveying, document review, and management interviews. Later stages of the process include implementaon of the themac design, space planning, lighng, millwork, and furnishings. Procurement/Resell (40% of Revenue in 2023). This Company's longstanding excellent relaonships with a global network of vendors indicate that this firm has noteworthy buying power to procure furnishings at a cost significantly less than retail. This Company has a posive history of successful procurement, warehousing, delivery, and installaon of all the items they resell. These items include decorave lighng, architectural & low voltage lighng, furniture, window treatments, signage & graphics, artwork, and accessories. The Company maintains excellent relaonships with naonal developers, construcon managers, regional general contractors, architects, and designers. The Company's services are primarily used in remodels and new construcon projects in the hospitality and senior living market and contributed 40% of total sales in 2023. Management indicates the senior living market is a growing segment for the Company. Hospitality projects including large hotels and bouque hotels alike constute approximately 40% of the Company's revenue in 2023, while the remaining is comprised of corporate, residenal and healthcare projects. The Company primarily operates in the north and northeastern US regions with footprints in Pennsylvania, Washington DC, Delaware, and Maryland as well as New York, Massachuses, Illinois, and Florida. More recently, The Company has also entered markets in Florida and Michigan. The Company's excellent industry reputaon and local brand awareness has established it as the preeminent interior design and procurement firm in the region. Christopher Reynolds Senior M&A Advisor Email: chreynolds@generaonal.com Phone: 561‐676‐8146 INVESTMENT BANK OF THE YEAR 2016 - 2017 - 2018 DISCLAIMER: All informaon contained in this document has been provided by the subject company to Generaonal Equity and while believed to be correct has not been verified. Accordingly, Generaonal Equity makes no representaons or warranes as to the accuracy and truthfulness of such informaon. The recipient hereof acknowledges that Generaonal Equity shall not be liable for any loss or injury suffered by said recipient in any way connected to the delivery by Genera‐ onal Equity of this document. At all mes Generaonal Equity and/or its affiliate network members are agents for the seller and not for the buyer. Generaonal Equity's fees are paid by the seller. REVENUE / EBITDA INVESTMENT APPEAL Access to Niche Markets. Many people use interior designers because of their extensive supply network for original artwork, innovave and original furniture. Good Project Management Skills. This is one of the most important factors of success for industry operators. They must ensure the project stays on schedule and have to collaborate and communicate with many people. Ability to Manage External (Outsourcing) Contracts. Designers need to ensure projects are completed on me and within budget. Many large design firms will use the services of subcontractors to meet deadlines and provide a range of different services. Having a Good Reputaon. A design firm's reputaon is an important determinant of success. A company's reputaon is generally supported by references from past customers and a porolio of previous work. Ability to Vary Services to Suit Different Needs. Varying the services offered aracts a greater number of clients with diverse stylisc and praccal needs. Generaonal Equity 125 Park Avenue , 25th Floor New York, NY 10017 SIGN NDA ► $4.1M TTM July 2024 Revenue $657K TTM July 2024 EBITDA CUSTOMER MARKETS 2023 32 ACTIVE ACCOUNTS CUSTOMER RETENTION RATE 2023 90%