GENERATIONAL EQUITY

Grocery Merchant Wholesaler #69021 Sign NDA ► Location Western US 2025 Est. Revenue $7,400,000 2025 Est. EBITDA $251,000 DISCLAIMER: All information contained in this document has been provided by the subject company to Generational Equity and while believed to be correct has not been verified. Accordingly, Generational Equity makes no representations or warranties as to the accuracy and truthfulness of such informati on. The recipient hereof acknowledges that Generational Equity shall not be liable for any loss or injury suffered by said recipient in any way connected to the deliver y by Generational Equity of this document. At all times Generational Equity and its affiliate network members is an agent for the seller and not for the buyer. Generational Equity's fees are paid by the seller. Erik Records Senior M&A Advisor Email: erecords@generational.com Office: 949-444-3863 Generational Equity, LLC 3400 N. Central Expressway, Ste. 100 Richardson, TX 75080 Fax: 972-392-8564 BUSINESS HIGHLIGHTS The Company is a wholesale distributor serving independent retail establishments. The Company specializes in sourcing and delivering a curated mix of grocery, snack, candy, and non-food items, with a focus on underserved markets and high- demand, fast-moving products. The Company's core product lines are designed to meet the needs of independent retail establishments, with a focus on high- demand, fast-moving items that are o en underserved by na onal distributors. The Company serves independent retail establishments such as small grocery and convenience stores, which account for 100% of the Company's revenue. The customer base is highly diversified, with no single account contribu ng more than 3% of sales. INVESTMENT BANK OF THE YEAR 2016 - 2017 - 2018 - 2022 INVESTMENT APPEAL • Superior Name and Reputa on: The Company enjoys a long-standing reputa on for the quality of its products and services, exper se, dependability, and superior customer support. The Company's reputa on in the industry is the result of conduc ng business with a philosophy that is supported by professionals, principals, values, and ethics. As a result, the majority of the Company's business is from repeat business and referrals. • Outstanding Growth Opportuni es: Several opportuni es exist for the Company to significantly increase revenue and profit, including leveraging the Company's proven reputa on to pursue and penetrate new and exis ng markets. These opportuni es are easily a ainable given the appropriate investments in capital and human resources. • Strong Supplier Rela onships: The Company maintains strong, diversified rela onships with a broad network of suppliers. These partnerships provide purchasing flexibility and help ensure consistent product availability, suppor ng the Company's high fill rates and opera onal reliability. • Rising Gross Profit Trend: Throughout the historical period, gross profit increased from 27.9% of sales in 2022 to 31.6% of sales by the end of 2024. The Company has been able to efficiently control its cost of sales a er high growth, demonstra ng its ability to maximize profitability poten al. Erik Records is a California Real Estate Salesperson, Lic. 01163105, with ECR Brokers, an authorized Generational Affiliate.

• Cover