Issue link: http://deals.uberflip.com/i/1538947
E‐COMMERCE SELLER OF AFTERMARKET POWER SPORTS PARTS AND ACCESSORIES Mid‐Atlanc US #68776 BUSINESS HIGHLIGHTS The Company is a leading e‐commerce brand specializing in aermarket power sports parts, offering a comprehensive selecon ranging from OEM replacements to high‐performance upgrades. With strong focus on the V‐Twin segment, the Company serves riders across all motorcycle disciplines, as well as those in the ATV, UTV, side‐by‐side (SxS), personal watercra (PWC), and snowmobile markets. The goal is to provide parts and accessories riders need, when they need them, at a compeve price. More than just a retailer, the Company is a team of passionate riders helping other riders. Understanding the frustraon that oen comes with navigang an overwhelming number of opons, the Company takes an expertly curated approach, carefully selecng trusted brands and high‐quality components instead of flooding customers with endless choices. This ensures that every product meets strict standards for durability, performance, and reliability. From essenal replacement parts to custom upgrades and gear, the Company delivers industry‐leading soluons designed to enhance the riding experience. STRATEGIC GROWTH OPPORTUNITIES Owned Brand Expansion. The Company owns an aermarket brand specializing in Indian V‐Twin motorcycles. The popularity of Indian motorcycles is increasing, and so this product line could be expanded making the Company a leader in the underserved market. Website and Social Media Presence. The Company's website has relied primarily on organic traffic and SEO, with limited investment in markeng. Expanding the brand's social media presence would create stronger customer engagement and posion the Company as a niche brand. Xavier Staggs Senior M&A Advisor Email: xstaggs@generational.com Phone: 304‐617‐8007 INVESTMENT BANK OF THE YEAR 2016 - 2017 - 2018 - 2022 - 2024 DISCLAIMER: All informaon contained in this document has been provided by the subject company to Generaonal Equity and while believed to be correct has not been verified. Accordingly, Generaonal Equity makes no representaons or warranes as to the accuracy and truthfulness of such informaon. The recipient hereof acknowledges that Generaonal Equity shall not be liable for any loss or injury suffered by said recipient in any way connected to the delivery by Genera‐ onal Equity of this document. At all mes Generaonal Equity and/or its affiliate network members are agents for the seller and not for the buyer. Generaonal Equity's fees are paid by the seller. REVENUE / SDE Generaonal Equity 125 Park Avenue , 25th Floor New York, NY 10017 SIGN NDA ► $2.1M Projected 2025 Revenue $255K Projected 2025 SDE $1.9M 2024 Revenue $207K 2024 SDE KEY SUPPLIER RELATIONSHIPS SALES CHANNELS INVESTMENT APPEAL Diversified Customer Base. No single customer accounted for more than 1% of revenue during the historical period. The diversified customer base helps ensure that the Company will not be significantly impacted by the loss of a single account. Comprehensive Product Knowledge. The team's extensive experse in both OEM and aermarket motorcycle parts enhances operaonal effecveness. Deep product understanding allows for precise inventory decisions and effecve customer support. Customers benefit from informed recommendaons for products suited to their specific needs. Geographic Market Diversity. Operang primarily within the United States while also serving internaonal markets such as Mexico, Brazil, and Canada broadens the Company's revenue potenal. Geographic diversificaon reduces risks associated with regional economic fluctuaons. This internaonal reach provides addional avenues for growth and customer expansion. Authorized Dealer Status. The Company is an authorized dealer for numerous leading aermarket power sports brands, enhancing credibility and ensuring access to genuine, warraned products. Authorized dealer status supports strong supplier relaonships and enables the Company to offer the latest products at compeve prices. This trusted designaon reassures customers of authencity, quality, and reliability with every purchase.
