GENERATIONAL EQUITY

Leading Optical Retail Company with Lab #68872 Sign NDA ► Location Northwestern US 2025 Est. Revenue $1,225,000 2025 Est. EBITDA $206,000 DISCLAIMER: All information contained in this document has been provided by the subject company to Generational Equity and while believed to be correct has not been verified. Accordingly, Generational Equity makes no representations or warranties as to the accuracy and truthfulness of such informati on. The recipient hereof acknowledges that Generational Equity shall not be liable for any loss or injury suffered by said recipient in any way connected to the deliver y by Generational Equity of this document. At all times Generational Equity and its affiliate network members are agents for the seller and not for the buyer. Generational Equity's fees are paid by the seller. Dawn Bloomer Vice President, M&A Email: dbloomer@generational.com Office: 949-679-4518 Generational Equity, LLC 3400 N. Central Expressway, Ste. 100 Richardson, TX 75080 Fax: 972-392-8564 BUSINESS HIGHLIGHTS The Company operates as an independent op cal retailer with 1,400 frames and contact lenses available to pa ents. Addi onally, the Company operates a fully duplicated conven onal surface and finish lab to minimize down me due to preven ve maintenance or unscheduled outages. The Company is aligned with a separately-owned Optometrist with an adjacent clinic, to which the Company only provides staffing services. The Company's database contains approximately 15,000+ pa ents. The Company's supplier rela onships represent most major frames and lens manufacturers, including new digital lenses and special coa ngs. The Company primarily serves a diversified base of retail consumers (96% in 2024) as well as wholesale customers for op cal lab services, corporate accounts for safety eyewear, and staffing services (collec vely 4%). INVESTMENT APPEAL • Well-Established Business, Superior Name and Reputa on: Founded in 2004, the Company has built a superior name and reputa on as an op cian, serving customers in and around Eastern Oregon. The Company has a very experienced employee base, a full-service lab on site, and benefits from an adjacent Optometrist on premise (separate en ty/no common ownership) for pa ent convenience. The Company has developed and implemented solid processes and procedures that elevate in-store sales closing rates and expenditures. • Diversified Customer Base: No single customer accounted for more than 1% of revenue during the historical period. The diversified customer base helps ensure that the Company will not be significantly impacted by the loss of a single account. The Company remains resilient during economic downturns, as vision health is an essen al need that pa ents con nue to priori ze regardless of market condi ons. • Rising Profit Trend: Earnings as measured by EBITDA grew at a 22% CAGR between 2022 and 2024, reaching nearly 17% of revenue in 2024, expected to be sustained in 2025, and forecast to further improve in the future years. • Brand-Name Products, Strong Supplier Rela onships: The Company offers a wide variety of frames for men, women, and children as well as contacts to choose from. The Company has strong supplier rela onships, from which it buys directly, providing a fast and dependable source of products. INVESTMENT BANK OF THE YEAR 2016 - 2017 - 2018 - 2022 Dawn Bloomer is a California Real Estate Salesperson, Lic. 02282657

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